Here’s an example of where even after 2000 years, we don’t actually know what the donor’s (the Good Samaritan) was, and using modern performance management metrics one can “prove” that there was no impact:

The Good Samaritan & “Performance Measurement”
by Bill Huddleston

Currently, there’s a lot of hype in the world about being “results oriented” and the culture of “performance management” has seeped its way into almost every realm of American life, including business, government and now, the non-profit world as well.

Well, why shouldn’t it? Doesn’t it sound like it’s the only way to be, after all, who could be “against results” or against “performance measurement.” It sounds great, but like the question, “When did you stop beating your wife (or husband)?” it sets the stage in an extremely negative, and skewed fashion.

Let’s use a historical example, the story of the good Samaritan from the Bible is one that I believe is so widely known that it qualifies as a societal story, not just a religious one.

To recap, in the parable a traveler is robbed, beaten, stripped of his clothes and left for dead. Two different people walk by, leaving the robbery victim alone. Then a man from Samaria (the Good Samaritan) comes upon the man, and even though the two different groups hated each other, he stops to render aid. The Samaritan takes pity on the victim, bandages him, pours oil and wine on his wounds, then puts the victim on his donkey and takes him to an inn and takes care of him. The next day, the Good Samaritan gives the innkeeper two dineri (this was two days wages at the time) and tells the innkeeper, “Look after him, and when I return I will reimburse you for any extra expense you have.” (The story is from Luke 10:29-35).

Now let’s apply modern performance measurement and outcome techniques to this story. With 2000 years of history the story still resonates, how many people have been helped because someone remembered the story of the Good Samaritan and acted in a way that was not perhaps their first impulse? We will never know, and to the performance management crowd, this incident would be recorded today as “too expensive” and “ineffective” – after all, the Samaritan only helped one person. We don’t know if the Samaritan ever came back and paid those extra expenses, and it was two day’s earnings to help just this one person.

It would also received the rating of : “Results Not Demonstrated” – we don’t know if the victim ever recovered, was permanently injured, or had mental impairment due to his injuries. All we know is that he had the crap beat out of him, multiple people walked by, until the “unclean” Samaritan stopped to help.

According to the performance measurement tools, the Good Samaritan “program” was a failure and had no impact.

I think not.

Copyright Bill Huddleston, All rights reserved.
http://www.cfcfundraising.com
Blog: http://www.cfctreasures.wordpress.com
BillHuddleston@verizon.net

However, what makes me truly Proud, can I say that? Of another South Asian counterpart, fellow American, is the underlying Value foundation that arises such a thought. That a dying child, a grieving father, did not become an impotent caricature of sorrow-there is Reason in all things. Whether that reason overwhelms us and becomes a root cause for our Apathy or it overwhelms us and forges us anew, stonger, kinder, gentler, more compassionate-driven in the right direction. To give is not a Priviledge of those blessed with material plenty (when I traveled through India I met a man who worked with late stage AIDS patients. He said those that had AIDS in the poorest villages died best-the entire village would support them, help them, bathe them, massage them-unlike the richer areas where they shunned those with the disease to die alone) it is a mandate to be Human.

I like that message that I get from the Jolkona group. Not just as a Non-Profit or even for the material ends that they are attempting (these are fantastic)-it is, to me, another proof that despite what almost everything tells us we still emerge our Native selves: goodness.

Be well
Guru